Top Johnnie Walker Blue Label Ultra Secrets
Top Johnnie Walker Blue Label Ultra Secrets
Blog Article
Inside our quest for that lightest bottle achievable, we took our eyesight to some team of qualified glassmakers. Discovering shapes and glassblowing procedures to minimise glass utilization without having compromising durability.
This new, lightweight bottle is often a thing of exquisite attractiveness; but far more importantly, it demonstrates what is achievable On the subject of lightweighting glass. We will carry on applying these learnings across our variety, using a lot more progressive strides as we look to the future of Scotch.”
As outlined by our exploration, It is additionally thought to become the planet’s lightest 70cl Scotch Whisky glass bottle at any time unveiled to industry.
We’ve introduced Distilled 2025 – Discovering the highest traits driving consumer conversations worldwide.
Our excellent blend of our people and types is our magic, and in our inclusive and supportive lifestyle, your opportunity to thrive is endless.
From peaty whisky to fruity whisky, lean on our professional insights to find the entire selection and character of different whisky flavours.
In conjunction with external glass makers, the manufacturer rethought all areas of how the bottle is made, created and transported: from hand-blowing the glass, to using a teardrop form which, for the first time at any time, meant reforming the long-lasting Johnnie Walker square bottle.
Johnnie Walker Blue Label Ultra could be the model’s lightest 70cl Scotch whisky glass bottle to this point and to the very best in the brand name’s expertise and exploration, the whole world’s lightest 70cl Scotch whisky glass bottle2 . The look usually takes Daring strides and dares to experiment that has a recognised paradigm of luxurious.
Created via a take a look at-and-understand model with exterior glass makers, this gentle-bodyweight bottle features a handblown teardrop condition that reimagines Johnnie Walker's iconic sq. style and design, exemplifies the future of light-weight, and will help uncover new possibilities for lighter, decreased carbon packaging alternate options.
“We didn’t determine what we had been likely to be able to realize once we got down to drive the boundaries of luxurious, and The end result is something that lots of mentioned wouldn't be feasible.
Diageo has said that the “previously claimed ‘lightest pounds scotch whisky bottle’ was released by a United kingdom retailer and weighed close to 298 grams.”
The Johnnie Walker Blue Label Ulta in its cradle and box. Credit rating: Diageo Together with this, Diageo has introduced that a royalty-free of charge license for the patent will likely be supplied to anyone who needs to affix Johnnie Walker in its mission. Lindley mentioned: “As opposed to hold this new knowledge near our chest, we’re excited to be offering a royalty-totally free licence to our granted British isles patent to the earth.
Aroma: Deep waves of dried fruits, antique oak, and refined smoke with whispers of dark chocolate and florals
“We’re probably about here twelve months from those initial items hitting the market as a result of the lightweighting plan.”
This can be a a person-off bottle for now illustrating the art of the attainable, as being a structure experiment and redefining lightweight as luxurious. We will continue on to apply these learnings over the broader Diageo selection.
Your payment details is processed securely. We do not shop credit card particulars nor have access to your credit card information.
With our devoted give attention to presenting lightness across each individual style and design factor, we introduced a specific lattice stopper, a bamboo frame and a protecting transportation box.